Transforming companies & instilling a product mindset (with Dave Martin, founder of Right To Left)
One Knight in Product
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Is There a Wind Blowing Against Mba?
Bu buttes is a big, old traditional company. It's grown up around the concept that things are determinalistic. We need companies to recognize that that just doesn't work. Thats where innovation comes and product differentiation comes. If we just want to be a copy cat and the same as the guy down the road, then you don't need product managers. You just need project managers to write the specks about the guyDownTheRoad.
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