EPISODE 080: The Future of Partnerships - How Channel Ecosystems Help Drive Subscription And Consumption Models
Marketer of the Month
00:00
Building a Channeled Software Stack
Every customer of every marketer that's out there has seven partners on average that they trust. One of the ways to further expand business as well as get new opportunities is through partnerships. So it's a franchise model where you can sell hamburgers or donuts or coffee, but if you end up building a restaurant on every street corner in every town around the world, you sell a lot more.
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