
Consumer Investing in 2022 (with Brian O'Malley of Forerunner Ventures)
ACQ2 by Acquired
Navigating the DTC Landscape
This chapter explores the evolution of the direct-to-consumer (DTC) market, highlighting its initial rapid growth and the challenges brands face today. It examines shifting marketing dynamics, the rise of content creators, and the impact of macroeconomic changes on consumer behavior. The discussion also emphasizes the critical need for brands to cultivate strong value propositions and identify sustainable competitive advantages in an increasingly commoditized marketplace.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.