Commerce Media Trends and Opportunities | Behind the Numbers: Special Edition
Behind the Numbers: an EMARKETER Podcast
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Intro
This chapter delves into the key takeaways from the eMarketer Summit on Commerce Media Trends 2025, focusing on ad spending projections. The hosts analyze the competitive landscape with major players like Amazon and Walmart, as well as the challenges faced by smaller retail networks amidst economic uncertainties.
Transcript
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