
Ep 15 - Meta Ad Crackdown, Ro-Lilly Partnership, American Diabetes Association, GLP-1s (Dec 13, 2024)
Hims House
00:00
Navigating Data Loss and Competitive Dynamics
This chapter explores the repercussions of data loss faced by HIMSS due to new privacy policies, drawing parallels to Meta's previous obstacles. While initially perceived negatively, the authors suggest that HIMSS’s resources and AI reliance could enable it to thrive in performance marketing. The discussion also touches on the implications of Meta's policy changes for telemedicine firms, emphasizing HIMSS's adaptability and the significance of its partnership with Lilly.
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