How Much Is a Podcast for You to Grow Your Brand?

You have to think of podcasts not as individual units, but as a piece of content within a broader ecosystem. Like anything on the inner net, there is just a benefit to just being prolific. I don't think podcasters think very intelligently about how that piece of content is within the broader ecosystem. And one of the reasons i kind of cut back on the norse was it really just became a way for me to learn the axis tilted or something.

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