I think you can revitalize and rehabilitate someone's image in a way that is pretty shocking. Look at the way people look at Alex Jones now because Alex Jones has been on my podcast a few times. The people that have watched those podcasts think he's hilarious. But he's right more than he's wrong. He's not an evil guy. He's just a guy who's had some psychotic breaks in his life. And they've contributed to some very poor thinking.