3min chapter

Greymatter cover image

David Sze | Nextdoor Reflections

Greymatter

CHAPTER

What Smart Choices Has Facebook Made?

The biggest choice the company made was not to run after hypergrowth. They were very structured about deciding that they needed to have quality growth. This is about bringing people together that live in proximity and share a commonness because of that, not because they already knew each other through some connection. And so there's a very special type of network that needed to be built for next door.

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