i wonder if there's also this thought around, yes, you want to create content that really does sreach and change. But it's o kto pivot and say, actually, our content needs to maybe do a slight move in this direction. Maybe that's or the way you're feeling a bit blocked creatively. Ithink that's very true. Sometimes we can be incessantly changing, evolving, pushing up. And some of them is perfectionism. Or perhaps in order for us to be recognized, we had to be constantly achieving. i'm kind of feelig the sens o burn out on, kind of feeling this enserv like, not ready sure what direction the business is supposed

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