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The Cadet Strategy: A Platform Business for a New Economy
Cadet has designed the business strategy to be as a platform business where we're creating the rails, essentially, of a new economy. We call ourselves the liquid railroad, where all the existing participants of the beverage sector today can very easily transition to the cadet system with superior profit margins. And I'll even go out on a limb and say better quality products. Of course, improved impact, not just environmental impact, but human impact.