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Corner Office Conversation With Nestle India CMD, Suresh Narayanan

The Morning Brief

00:00

Nestle's Growth in the Smaller Markets

There is a strong soldier aspiration and we have taken it upon ourselves to ensure that availability meets aspiration. I'm quite refreshingly surprised to see that some of our premium products in chocolate and confectionery also in noodles are finding residents in smaller markets. In a sense, smaller towels are aspirationally emulating over India - if a guy in Delhi can have it or Mumbai can have it then why should it stop people? And honestly there is economic traction in these markets.

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