How to Read Financial Statements to Learn More About a Company

The numbers about the company, they start telling you a story. And I think that's to me what becomes so interesting about the company. You read about how they're changing a particular item or they're coming out with a new product and now that's going to affect certain things in the statements as well. That gives you a better in-depth idea of what's going on with the company. It really becomes kind of a fascinating, it's like a book,.You know, you're reading a book and you're learning more about it when you start reading the numbers about the firm.