What Makes Business School Case Studies Work?

i had just been in business school, and you do these cases in bisiness school, and like, i hated them, like, they sucked. Business school case studies suck. They treat you like your t years old. Like, i'm smart. Don't treat me like a two year old. And so that's like, oh, this would be a cool way to explore what otherwise would be a business school case study in a much more real, compelling way. We work in the industry. We can talk about what really happened. I was definitely a student of tech history. Part of what made those early episodes work was that we sort of can remember where we were in the moment

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