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How Confidence Determines the Choices We Make | Peter Atwater

Hidden Forces

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The Confidence Quadrant

As an ER doctor, your goal is to get somebody to the comfort zone as quickly as you can. It's interesting that an ER doctor would ever find him or herself in the comfort zone. My guess would have been that they would be going back and forth in the launch pad to the stress center. So let's take my show, for example, because I thought about this, but I'm curious to hear what you have to say.

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