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Guy Kinnings, DP World Tour & Ryder Cup Europe CEO, ‘Why This is Golf’s Moment’ (Ep70)

Business of Sport

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The Evolving Landscape of Golf

This chapter examines the interplay between the DP World Tour and the PGA Tour, focusing on talent retention and the cultural significance of events like the Ryder Cup. It discusses the impact of financial dynamics, athlete branding, and inclusivity in shaping modern golf, as well as the challenges and opportunities arising from competing tournaments. The chapter also highlights the potential for growth through innovative collaborations and the economic benefits of golf tourism on a global scale.

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