Design Thinking - Science and Risk Communication

What is the role of design thinking to health and risk communication, especially when audiences may be conflicted or disagree on ideological world views?Mad*Pow's Chief Design Strategy Officer, Jen Briselli, published a two part series titled Designing Science Communication that helps answer the question about the role of design in science communication. Sam is joined by Jen Briselli as guest co-host. Jen chats about design’s power for more effective science communication. Later on in the show, they are joined by Dr. Rafael Pérez-Escamilla, Professor of Public Health, Director of the Office of Public Health Practice, and Director of the Global Health Concentration at the Yale School of Public Health. Together, they talk about the U.S. response to the pandemic and the value of design thinking for science communication. 

For links to resources we discuss on this episode, visit our show page:
The Role of Design for Better Science Communication