1min chapter

Channels with Peter Kafka cover image

It’s TV’s biggest week - and TV is on strike

Channels with Peter Kafka

CHAPTER

The Rise and Fall of TV Networks

The upfront marketplace is when advertisers commit billions of dollars to TV networks in advance. The fall is no longer the only time new programming is released, as streaming services like Netflix and Amazon release shows year round. A lot of advertising sales and transactions are done throughout the course of the year.

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