2min chapter

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40- Testing Business Ideas with David Bland

d.MBA

CHAPTER

How to Test Business Ideas in a Bigger Company

In bigger companies, I do a lot of work. The time frame of 12 weeks gets longer if I would be working in a bigger company. You could certainly use some of these techniques on stuff that are more traditional. So your risk there is, oh, you know, customers asked for a feature. Should we add this feature in or not?

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