
The co-founder effect, w/Rothy's Stephen Hawthornthwaite and Roth Martin
Masters of Scale
00:00
From Concept to Production: Trials of Innovation
This chapter explores the arduous journey of developing a new sustainable shoe prototype, highlighting the struggles with sourcing materials and production delays. It shares the pivotal decision of a co-founder to travel to China for mass production while addressing the broader challenges faced by entrepreneurs in maintaining quality amidst the pressures of scaling their innovative products.
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