
Can we be ‘nudged’ to act on climate change?
The Climate Question
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Climate Change - Isn't It a Wrong Problem?
How can we apply what we've learnt from the day zero campaign to the wider issue of a climate change and getting people to reduce their emissions? People discount the future in really disproportionate ways, where they value what they're getting right now. And that leads people to do things like not caring about the future of the planet or not saving enough money for retirement. So our short term needs crash over our long term needs, and we always choose the short term.
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