2min chapter

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#102 Story mapping & analytics with Adrian Howard & Mike Beasley

UX Podcast

CHAPTER

The Importance of Story Mapping in UX

Journey maps are often produced by the UX team as a deliverable to other people. A user story mapping is more of a living document that the whole product team uses and changes. Because everyone is there at creation time, it's much easier to get everyone aligned on what needs to be done.

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