The Water Cooler Moment

A catch phrase was a funny character in a sketch show would say a funny thing. But once they said that funny thing, it was over time had passed. You couldn't rewind it. So you the human being had to repeat that catch phrase. It's what humans had to do in an environment of cultural scarcity. That's what existed before means and it was actually loads of fun. Now it's just a lion and pintless.