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Side hustle & small business crash course with Owen & Zara

Australian Finance Podcast

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Navigating CRM Solutions for Trades and E-commerce

This chapter delves into various CRM and email marketing tools designed for specific industries, focusing on ActiveCampaign, Lana, and Klaviyo. The discussions emphasize integration with systems like Simpro and Shopify, the significance of customer data platforms, and the challenges faced with platforms such as Mailchimp.

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