Mapping User Journeys for Better Design

In this episode of Schmidt List, host Kurt Schmidt catches up with Callie Myers, founder and principal strategist at Common Marvel, a UX research and strategy consultancy.

They reminisce about their past collaboration and delve into Callie's important work today, which includes helping product and business leaders create clarity, alignment, and growth. The conversation centers around user journey mapping and its impact on creating user-centered products and experiences. 

Callie explains the intricacies of user journey maps and service blueprints and how these tools can accelerate and enhance product development without interrupting ongoing work. Tune in to explore the value of external perspectives in identifying user insights and aligning business objectives with user needs.

Connect with Callie!

LinkedIn - https://www.linkedin.com/in/calliemyers/ and https://www.linkedin.com/company/common-marvel
Website - https://commonmarvel.com/
Free Journey Mapping Guide - https://commonmarvel.com/journey-mapping




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