E637: Why SEOs need to care about video - and how to grow fast on Instagram.
Instagram, TikTok, and YouTube Shorts rank phenomenally on normal Google Search.
Videos can be made in 5 minutes and rank the next day over articles that took weeks to make.
They can be outsourced.
You can combine this with your bottom-of-funnel SEO efforts to make videos you can put on your landing pages or just to get content from. Then you hit your keywords from two different channels.
There’s a ton to unpack here. You’re going to love it.
🧲 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/
00:00 Introduction 00:19 Heat With Video in SEO 02:51 Outsourcing Video Production 03:26 Personal Experience with Video Marketing 04:26 Video for Brand Building 05:11 Case Study: Instagram Reels Success 11:49 Case Study: Emotional Storytelling on Instagram 14:43 Final Thoughts and Resources
The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/
#seohacks #seotips #instagrammarketing #digitalmarketing
