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21min chapter
The Making of a Million Dollar Weekend
Noah Kagan Presents
Promoting and Selling a Course
They discuss their experience of promoting and selling a course, emphasizing the need for repositioning and promotion to attract buyers. They also highlight the success they had with a live demonstration of starting a business in 24 hours and the effectiveness of the survey-to-sale method. Through continued iteration and working with customers, they were able to sell 3,333 courses in 12 months.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode