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5min chapter
Bloomberg Wall Street Week - July 26th, 2024
Wall Street Week
The Economics of Merchandising: From Olympics to Celebrity Brands
This chapter explores the lucrative opportunities for merchandise profits linked to the Paris Olympics, examining branding tactics used by celebrities and political figures. It also discusses the educational prospects in entertainment and branding within the competitive market of political merchandise.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode