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S2 E5 | Benchmarking in Business: Types and Benefits

The Circuit Breaker

CHAPTER

Consumer Benchmarking

We're trying to have empathy of when people are in this context. We want to put that gamut of things that force people to actually make real choices. And watching them through that helps everybody with a little bit of empathetic perspective. The important things with consumer benchmarking is you understand what you're trying to understand.

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