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The Agency Giants Podcast - Episode 24 (Lucy Jameson)
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Our latest guest on Agency Giants is Lucy Jameson, who walked away from leading Grey London to start Uncommon in 2017.
Now they're working with British Airways, Google, ITV, & BT across their London, New York, & Stockholm studios.
This is a masterclass in building brands that matter, not just campaigns that convert.
Lucy's LinkedIn: https://www.linkedin.com/in/lucy-jameson-906512
Uncommon Creative Studio: https://www.uncommon.studio/
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Get your next 10 clients, guaranteed 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=437d
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FREE Agency Owners Community: https://www.skool.com/agencyowners
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https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak
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🎧 Stream on your favorite audio platform:
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-agency-podcast/id1755717870
Spotify: https://open.spotify.com/show/0jmr989Mkl4EJQ6AyAzJfE
Amazon Music: https://music.amazon.com/podcasts/64e31809-88d4-43a3-b2e3-e59caf73aec4/the-agency-podcast
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TikTok: https://www.tiktok.com/@agencygiants
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00:00 From Grey London to Founding Uncommon: Lucy's Journey
08:30 Landing Major Clients: The OVO Energy Success Story
17:15 Pitching to Corporates: The Reality of Time, Cost & Win Rates
25:14 Beyond Advertising: Building Brands Through Creative Strategy
34:00 AI's Impact on Creativity & Agency Work
42:07 Building Core Teams: Structure, Chemistry & Resource Management
50:26 Future Vision: Design, Retail Experiences & Brand Britain
58:13 The Power of Respectful Disagreement Among Founders
