5min chapter

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89- Warby Parker - Business Design Teardown

d.MBA

CHAPTER

Warby Parker's Online Stores Are Making 90% Offline Sales

Warby Parker started selling glasses online only in 2010. Now they're having a bunch of stores and are selling also offline. They say that they have $2,900 of sales per square foot annually,. which doesn't say a lot because it's just a number. Also with a smart store design, right? Everything looks like a bookshelf stores is kind of small. And everything looks like a boutique library combined with a huge billboard.

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