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3min chapter
The Post-ATT World
Greymatter
How to Use AI to Improve Your Productivity
I was shocked when I took inventory of where all in the business we're using AI. It's worth inspecting and asking, where are all the places that I can create leverage in the organization by using some of these tools? And so I think it could surprise people as they do this. The ad serving, I talked about that's pretty trivial. Targeting, permanently degraded, not much you can do about it,. Measurement, where I'm optimistic, is that there will be technologies, tools, the methodologies that are probabilistic that emerge. That solves a lot of problems.
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