Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Elevate Your Voice: How to Craft a Brand Presence That Clings Like a Fart in a Lift

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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How to Get Decision Makers on Board About the Voice

When you say get decision makers on board about the voice, do you mean get them on board with the idea of doing the work in the first place and developing it? I think that's a very, the question. So maybe both. Maybe we can backtrack and think about, you know, how do we let the marketing manager reach out because they know the experience, the importance of voice, but the CEO doesn't know for call about it. Yeah. How do we get them onBoard? Probably the key thing is it's kind of rooted in listening.

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