16min chapter

Abundant Ever After with Cathy Heller cover image

How to Design a Life & Business You Love Through Podcasting - It's Time to Podcast Bootcamp

Abundant Ever After with Cathy Heller

CHAPTER

Building Intimacy Through Podcasting

This chapter explores how podcasting can shorten the sales cycle for high-priced products by fostering deep trust and intimacy with listeners. The speakers share their personal journey of podcasting, highlighting the importance of genuine engagement and numerous personal interactions in converting potential customers. They emphasize that authentic communication through podcasts can lead to stronger connections, making sales a natural outcome of these relationships.

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