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Business Breakdown: Chick-fil-A | Ep 470
The Game w/ Alex Hormozi
The Indicators of Outsized Returns
Better gives you leverage. It means the same input gets you more output. And so rather than having lots of different things that you have to put input in, you just put more and more and more because you only have so much juju. For example, if you think about this like an Olympic runner, the difference between first place and fourth place in the Olympics is a tenth of a second. But the difference being first and fourth for a person's life, massively different. We get these outsized returns by making these marginal improvements of being better rather than being new despite our entrepreneurial desire to have not a chicken sandwich.
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