Episode 109: Marketing and sales playbooks: how both teams SHOULD work together with Stapho Thienpont
Full-Funnel B2B Marketing Show
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How to Prioritize Sales Request for Enablement Materials
Start with providing value to person before asking for anything. Have open conversation with sales about the challenges and the hurdles, the facing right concerns they get. For marketers I recommend time to time to join the sales calls. And then you can do a simple discussion with sales people if you want to gamify that you can create with mirror software.
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