#318: The One Narrative Framework You Need for Effective Business Storytelling
Business of Story
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The Power of Butt in the English Language
The word butt is used by everybody all day long. It turns the it has a power to it, and it is the most powerful word in the entire english language. And somebody in the not too distant future, i guarantee, will write an entire book about the word. But people are going to begin to put the pieces together, because it's at the core of how we communicate.
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