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Johann Hari - Why You Can't Pay Attention

The Imperfects

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The Three Layers of Attention

Dr. James Williams, who had been at the heart of Google, argued that there's kind of three layers of attention. We tend to think about our short-term immediate tasks and then focus on what we're doing later in the day. He says your spotlight is when you are thinking about Madison Square Gardens before someone comes on stage - everything goes silent until a Dell walks up.

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