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Dan Ariely Talks About Misbelief

Marketing Over Coffee Marketing Podcast

CHAPTER

Exploring Misbelief: Causes, Drivers, and Perspectives

This chapter delves into the causes and drivers of misbeliefs, highlighting stress as a fertile ground for their emergence. The speaker shares personal experiences of being demonized during the anti-vaxx movement, leading to an exploration of the phenomenon of misbelief and the different perspectives that can arise. The chapter also discusses the negative feedback cycle of finding a villain and how it can lead to an addiction of seeking out more outrageous stories.

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