We absolutely said that our strategy in capturing the full value of our IP outside the toy aisle can be meaningful in success, you know. This is not just about a movie or a TV series. This is about participating in a highly accredited business verticalsOutside the toy aisle and all driven by big franchises,. And in some cases these verticals are larger than the toy industry.
Mattel CEO Ynon Kreiz discusses the impact of the Barbie movie on the company's bottom line. Chipotle Mexican Grill Chief Operating Officer Scott Boatwright talks about the restaurant's food innovations. Conor McMeniman, Professor of Molecular Microbiology and Immunology at the Johns Hopkins Bloomberg School of Public Health, provides his expertise on mosquitoes’ attraction to humans and protecting against malaria. And we Drive to the Close with Sarah Ponczek, Financial Advisor at UBS Private Wealth Management.
Hosts: Carol Massar and Tim Stenovec. Producer: Paul Brennan.
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