How to Sell Advice cover image

200. Kevan Lee on part-time advisory work, mentorship, equity compensation, and more

How to Sell Advice

CHAPTER

Exploring the Appeal of Fractional CMOs

The speakers discuss the concept of fractional CMOs and the different roles they can have, highlighting the focus on leadership rather than day-to-day tasks. They explore the advantages of working as an advisor and managing multiple clients. The chapter ends with reflections on the possibility of working with multiple companies simultaneously.

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