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Roger L. Martin (Author of Playing to Win) on The Difference Between Strategy and Planning

This New Way

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Cosco, You Know, Is It the Best?

i love going to cosca weeny, because it's such a pleasant experience. There's always somebody there to help you. You know, if there are long line ups, o people seem to come rushing from all over the store to have more check outs open. And i spend like, away more than i should spend there, because i'm happy and see all sorts of things. How did they do that? By staying away from the mean.

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