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8min chapter
MBA1293 Must Read: Product-Led Growth by Wes Bush
The $100 MBA Show
Intro
This chapter explores insights from 'Product-Led Growth,' highlighting how businesses can use their product as a marketing tool in the SaaS industry. It discusses strategies like free trials, customer onboarding, and retention to lower acquisition costs and boost user engagement.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode