
E002: Should consumer brands be public, Strategy for 2023, When to use 3PL, Being a CEO & more
OPERATORS
The Importance of Flexibility in Public Companies
"Good operators do not make decisions based on a quarterly EPS target," he says. "The vast majority of consumer brands make terrible public companies because of that reason" Lulu lemon is the only consumer brand founded in the past 30 years that has a market cap above, let's call it 15 million, 15 billion dollars or whatever. The company grew 9% in 2009 and then closed stores post 2008.
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