Introduction

Cynt Marshall’s journey to become the CEO of the Dallas Mavericks is truly extraordinary. From growing up in a housing project, to a 36-year career at AT&T, to learning the business of basketball from the ground up, Cynt has led with a deep commitment to the people around her, and also a deep commitment to her own personal values and individuality. In this conversation with Lori Hermann, Cynt shares details about her childhood, what continues to inspires her today, the importance of navigating diversity and inlusion, and what she hopes to accomplish in the next 5 years.