The Composable Headless Ecosystem

The reputation of the word headless got banged up because Shopify merchants tried to do it and Shopify not only is not meant for it, but has zero interest in it succeeding. So people like myself and our company and those companies were moving over to a new phrase called composable. It kind of means the same thing, but sometimes branding matters in this terminology. Sure. Yeah. Okay. That's one of the two big bets. The other big bet is something that I have been working on for years. And that is to become the checkout for the composable headless ecosystem. Now the reality is there was a lot of attention and energy and investment put into that concept of