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147: Attracting Quality Clients with Dave Sharp

Business of Architecture UK Podcast

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Creating a Customer Relationship Manager

Most architecture practices don't have a system for keeping track of contacts. What we usually have, nyow is lan, what c r m? Isa, c r m, cus i. The basic idea is a data base that you load in contacts and information about them. And they become this helpful system for surfacing potential actions to take.

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