Building With Buyers: Startup Marketing and Growth Fueled By Customers cover image

141 - Mistakes To Avoid When Hiring Your First Head of Marketing (Emily Kramer, Co-Founder at MKT1)

Building With Buyers: Startup Marketing and Growth Fueled By Customers

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Differences in Marketing Roles at Different Startup Stages

This chapter explores the variations in responsibilities and focus for marketers at seed, series A, and series B startup stages. It also discusses the challenges of joining an established company without prior marketing and the significance of aligning expectations.

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