Promoter 101 # 170 - CAA's Lee Goforth
Promoter101
Managing Music Shows and Festival Business
The chapter delves into the technical and production aspects of music shows, emphasizing the importance of sound quality, production value, and strategic tour routing. It discusses managing a band's promotion and marketing strategies, the evolution of constant content creation, and engaging with fans. Additionally, it touches on vetting promoters for music festivals and the growth and evolution of the festival business.
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