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Blake Emal — 0 to 28k on Twitter, Becoming a CMO, and Building In Public

Everything Is Marketing

CHAPTER

Why Video and Community Are the Best Starters for a Marketing Strategy

The company has just hired its first two rolls for video and community. They're starting with the marketing strategy, compared to a lot of other things,. like nowritten content, or podcast or affiliates referls, just straight advertising. Why start with video? I think this, this ties back to the idea that education is our biggest barrier right now. And so we have to address that first informous.

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