
259 - Think Again - Adam Grant (rebroadcast)
You Are Not So Smart
The Dual Identity Strategy of Margaret and Peggy
Margaret has created an alter ego that essentially does all the chores so that she can be creative. Psychologists have long observed that we have two selves, the want self and the should self. Margaret's dual identity strategy isn't as strange as it sounds. Do you actually refer to yourself by both identities in your head? Absolutely.
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